Halfords

About Avayler

At Avayler when we talk about growth, we don’t just mean your career trajectory. Growth to us means creating opportunities for employees to be challenged, take ownership over initiatives and feeling safe to try new things. We are passionate about creating a culture where your progression is a unique experience, with you in driver's seat and being part of a winning team.

As the leading global Garage Management and Mobile Van software platform, we help customers become operationally efficient and compliant through our advanced technology. We were born in 2020 and whilst we are a division of Halfords, the No 1 provider of motoring and cycling products, we are a stand-alone entity.

At Avayler, we truly are striving to become a global company, targeting both the USA and European markets and we are scaling our business at a pace.

About the role

As a Brand and Creative designer, you will be responsible for developing custom visual concepts and designs that align with our brand’s identity and meet the needs of the business and the marketing department. You will have a sound understanding of all marketing disciplines in order to be able to support and create artwork, such as logo’s, promotional material for multi-channel campaigns. You will be an experienced Brand Creative designer, who has a track record of successfully launching and evolving brand identities and concepts across global audiences and markets.

Key responsibilities 

• Building the brand and image of an organisation, its products, or services.
• Developing and implementing brand strategies and marketing campaigns.
• Analysing market trends and competitors to position the brand effectively.
• Ensuring brand consistency across various marketing initiatives and channels.
• Organising key events such as product launches, exhibitions and photo shoots to ensure that the brand receives the most exposure for brand awareness
• Work collaboratively with SVP of Marketing & Product, Product managers, UX designers, copywriters and PR agencies to ensure that the brand creative is consistent.
• Keeping internal stakeholders up to date, listening to and acting on feedback, and explaining the rationale behind graphic design decisions.
• Keeping up to date with design and software trends

Skills & Experience

• Solid graphic design background and experience using PowerPoint, Adobe design suite and video editing and production tools. 
• An understanding of trends and an ability to respond to customer requirements.
• Experience and an understanding of market research.
• Ability to think strategically and come up with brand campaigns
• Proven ability with strong project management skills.
• Ability to work well under pressure in a high growth environment that is constantly changing.

Halfords is proud to be an Equal Opportunity Employer

We celebrate diversity and are committed to creating an inclusive environment for all employees. We welcome applications from all individuals regardless of race, religion, gender, sexual orientation, age, disability, or any other legally protected characteristics.